What we do differently
What we do differently.
We have been leading the market in Portugal for years with our organic, biodynamic hair salon. Nowadays many cosmetic brands and hair salons offer you the idea that using vegan products or natural ingredients is enough. We are very happy this is happening — it is always better than using synthetic colour or artificial ingredients that have not been tested on animals. But knowing that the skin absorbs around 70% of any cosmetic product we use, is that really enough?
We go the further mile to make sure we offer not only all of this, but to guarantee the cleanest and healthiest choice of organic products, giving you the best solution for your hair, your health and the environment.
We have been selecting brands that bring you a premium selection of ingredients, starting with clean organic land, production that only uses renewable energy, delivered to you in glass bottles free of any kind of chemical manipulation or nasty preservatives.
We are proud to be able to offer you our green cosmetics, hairstylists in constant training who can give you a very personalised service, colours made from flowers and plants, water-based, semi, demi and permanent colours — obtaining the same results you are used to, minus the chemicals, putting your health and the environment first.
What we do differently
What we never put in your hair
We have removed the following from our salon, permanently:
- Parabens
- Silicones
- SLS / SLES
- Synthetic fragrances
- Phthalates
- EDTA
- GMO
- PPDs
- Resorcin
- Recorcinol
- Ammonia
- Formaldehyde
- Nickel
- Plastics
If you condemn pollution, then over-packaging must be abolished
We are who we are — &SoWhat.
- 01
Colouring grey hair without peroxide
Many colouring effects do not involve lightening the hair, just adding colour: grey coverage, enriching or darkening. Peroxide is a bleaching agent — so why use bleach to add colour? Even black hair dye requires a hydrogen peroxide developer in a regular salon. For our non-ammonia colour we use a catalyst made from a flower called illipe. Our permanent and semi-permanent colours are made with 35% sage, which protects, nourishes and stabilises your hair and scalp. We also offer a demi-permanent colour made from a flower called papamiel, high in sugar, which brings strong nutrition to the hair — the perfect colour when you want colour and a treatment at the same time.
- 02
Botanical and water-based colour
Water Colour is the first water-activated hair colouring range of its kind: highly effective and able to cover 80% to 90% of white and grey hair, enriching and darkening. It is completely harmless and made without the common hair dye allergen PPD. Suitable for any hair type — virgin, chemically coloured, bleached or grey. Use it to tone, to blend in grey like a demi, or for more solid coverage like a permanent tint. Non Lightening does not lift the natural colour, it simply adds colour, without scalp irritation, hair damage or increased processing time. Long-lasting, and generally topped up monthly.
- 03
Straightening & relaxing
It could be a kink, an off fringe, curly side bits, a curly top section, an afro, chemo curls — whatever it is, relaxing hair has always been one of the most damaging things you can do to your hair and to your health. The chemicals traditionally used are very strong, such as formaldehyde and cystine, and severe damage from straightening is more common than from any other chemical salon service. We use an organic acid in a rich formula made from coconut, rich in vitamin E.
- 04
Bleaching & highlighting
Regular salons still use high-lift colourants and powdered hydrogen peroxide developer. Our bleach is made from clay, has no ammonia and no synthetic ingredients. Our colouring and bleaching world offers unique agricosmetic benefits, enveloping fragrances, perfect coverage performance and absolute respect for hair. Intense, long-lasting nuances let you explore the universe of colour, using the beneficial properties of extraordinary plant-based active ingredients that simultaneously regenerate the hair structure. Smoothing, nourishing and polishing treatments, enriched with high-quality micro-pigments, biodynamic extracts, pure oils and plant proteins.
If you condemn pollution, then over-packaging must be abolished
To eliminate superfluous waste the only way forward is glass bottles, bottles made of coconut fibre wrapped in paper, and aluminium tubes — without the need for any additional packaging. Secondary packaging is also single-use packaging.
- All our products are 99% natural ingredients.
- All our colours are vegan.
- Without ammonia.
Organic & biodynamic salon · Chiado, Lisboa
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